“Andy Owen has proved what can be done with direct mail when
exceptional creative work and world-class copywriting is applied.
We have been very pleased with the response rates this year and
have undoubtedly benefited from Andy and his team's vast direct
Andy Hawkins, Subscriptions, Circulation & Marketing Manager - Prospect Magazine, London
"Andy Owen raises the skill of writing a direct mail package to an art.
His insights into personal consumer communication is impressive and his experience in the field invaluable. His unparalleled expertise in the medium has contributed to many successful promotions that Lamcy has undertaken in the past.
On this occasion of our winning the "Loyalty Programme of the Year" at the Retail ME Awards, I wish to acknowledge, thank and congratulate Andy on his efforts that made the Lamcy-Air Miles Loyalty Programme a landmark success."
Tim Jones, Chief Operating Officer, Lamcy Plaza, Dubai, UAE
"In the specialised field of subscription marketing, Andy Owen & Associates provided Time Out with a skilfully designed, high impact campaign which exceeded all previous response rates. This company is quick to understand what the client needs, provides cutting-edge design concepts and effective copywriting.Working with Time Out's always developing direct marketing strategy, we have found their advice and expertise ñ and their ability to carry through large-scale, time sensitive projects with seemingly impossible deadlines ñ totally professional. Andy Owen & Associates is a rarity in this field: a business that does what it promises."
Marc Bridle, Direct Marketing Manager, TIME OUT MAGAZINE
"We are running out of records for you to break for us but don't worry we will find some for next year!!!
Two years ago you helped us to create our biggest single
week in the company's history. In fact, we did not just
beat it, we smashed it!
What's more, it was in November.
Last month, you helped us to provide our largest single day in our 75 year history, with clients queuing from 3am to get in.
Thanks again Andy, looking forward to the second half of a record breaking year!
Mr Scott MacKay, Richard McKay & Sons Furniture
"We had set ourselves an ambitious target of £60,000 for the day and ended up taking £87,000. A stunning performance"
Geraint Evans, M.D., DAN EVANS OF BARRY, SOUTH WALES
"Over the years, I have grown to implicitly trust the production of vitally important corporate communications to Andy Owen & Associates, not only from a personal perspective, but also on behalf of the DMA. Professional advice, on every aspect of design and production, is of the highest quality from start to finish and I have absolutely no doubts that our relationship will continue for many years to come".
Graham Dodd, Managing Director, THE LETTERBOX CONSULTANCY
"As a company who uses Direct Response Marketing, we have searched the world for economic, workable and useable ideas to place in front of our prospective clients. We wish we had come across Andy Owen & Associates sooner, as it would have saved us a lot of work. We have found that Andy is a master of the art, and when he speaks, you would do well to listen"
Michael Skriving, Managing Director, WHITEWATER TRAINING LTD
"We discovered Andy Owen & Associates organisation a little over a year ago and realised immediately that they understood completely our hotel group's need to improve our repeat business by way of direct marketing tools. Since then, we have been delighted with the quality of the copywriting, presentation and execution of a series of mailings, which have resulted in revenue generation that surpassed our expectation levels. We are looking forward to a close and productive partnership in 2005".
Dave Coles, Group Marketing Manager, ENGLISH ROSE HOTELS
"Andy's copywriting was a completely new direction for our organisation and our audience. His copy delivered the innovative approach that we needed, as well as a record breaking response."
Amy Raeburn, Fundraising Officer, EDINBURGH UNIVERSITY
"Thank you for the superb design and really professional copy you supplied for our Easter promotion. The postcard mailed to all our customers on our database, aceived sales in excess of £100K. An incredible result. We'll certainly use your services again in the future".
Mr Andrew Harris, Managing Director, ANDREW HARRIS FURNITURE
"Andy Owen & Associates have added real value to our direct marketing communications. A combination of impactful copywriting and refined targeting has resulted in a 3-fold increase in response levels and improvements to our data quality. We are extremely happy with the impact Andy Owen & Associates has made to our marketing campaigns."
Paul Reed, Head of Marketing, MARLEY ROOFING
"Everyone these days, accepts that direct marketing is a specialist area. It's only when you work with knowledgeable professionals like Andy Owen & Associates, that you realise how specialist. Advice and creativity of the very highest order, delivered always with passion and enthusiasm".
Mohamed Safieddine, Sales & Marketing Manager, 3M GULF
"We are delighted with the quality of service and support provided by Andy Owen & Associates, which helps us consistently achieve high response levels to our direct mail programmes"
Philip Thomas, General Manager, LAKE VYRNWY HOTEL
"Andy Owen & Associates have helped us to think more clearly about our communications strategy. Their significant influence has resulted in us taking a rational and realistic approach to our direct marketing programmes, providing a solid foundation for the future".
Rod Street, Managing Director, NORTHERN RACING.
"You have effectively introduced the word 'marketing' into our infrastructure. The platform and solid base you have put in place, together with the internal disciplines,will serve the hotel well for the very competitive years that certainly lie ahead".
Mr Ranjan Nadarajah, General Manager, LE MERIDIEN DUBAI
""Just a short note to say thanks for the "160 Hour Spectacular" letter and getting it together at such short notice.We've now got all the figures in and the results speak for themselves.
Last year for the weeks before and after the Bank Holiday we achieved a total of £312.7K plus Vat. This year we managed a simply sensational £585.2k plus VAT… an 87% increase! Comfortably beating my target of £425K and that was considered wildly optimistic by everyone here.
To achieve such an increase at any time is impressive but to do so when trade is as difficult as it has been this year is really something. Clearly we would like to think that all our promotional activity contributed to our success but we have no doubt that the most significant driving factor was the letter to our customers."
Simon Watkins,Director, BOLINGBROKE WENLEY